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Advertising campaign for Naj Oleari Beauty.Ad campaign for Naj Oleari Beauty.

The secret of style is knowing how to reinvent yourself. 1980s icon Naj Oleari Beauty did so in great style, making its come-back based on its own history and a new perspective on beauty.

Surrender to all the appealing nuances in our world of vibrancy, fragrance and colour and set your creativity free to tell your story in a different way every day.

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The Naj Oleari logo.

The secret of style is knowing how to reinvent yourself. 1980s icon Naj Oleari Beauty did so in great style, making its come-back based on its own history and a new perspective on beauty.

Surrender to all the appealing nuances in our world of vibrancy, fragrance and colour and set your creativity free to tell your story in a different way every day.

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The lines
A bottle of lasting vail foundation by Naj Oleari.
Face
A Naj Oleari mascara.
Eyes
A Naj Oleari red lipstick.
Lips
A bottle of red oleo gel nail lacquer by Naj Oleari.
Hands
A Naj Oleari makeup brush.
Accessories and brushes
A Naj Oleari make up bag.
Limited Editions
A bottle of lasting vail foundation by Naj Oleari.
Face
A Naj Oleari mascara.
Eyes
A Naj Oleari red lipstick.
Lips
A bottle of red oleo gel nail lacquer by Naj Oleari.
Hands
A Naj Oleari makeup brush.
Accessories and brushes
A Naj Oleari make up bag.
Limited Editions
A bottle of lasting vail foundation by Naj Oleari.
Face
A Naj Oleari mascara.
Eyes
A Naj Oleari red lipstick.
Lips
A bottle of red oleo gel nail lacquer by Naj Oleari.
Hands
A Naj Oleari makeup brush.
Accessories and brushes
A Naj Oleari make up bag.
Limited Editions
A bottle of lasting vail foundation by Naj Oleari.
Face
A Naj Oleari mascara.
Eyes
A Naj Oleari red lipstick.
Lips
A bottle of red oleo gel nail lacquer by Naj Oleari.
Hands
A Naj Oleari makeup brush.
Accessories and brushes
A Naj Oleari make up bag.
Limited Editions
The role of EuroItalia

EuroItalia wanted as a company to revive the brand and give it a modern and contemporary new perspective. Naj Oleari Beauty is innovative across the board: from product design to individual components and packaging, and from formulas to colours and fragrances. A project designed to make cosmetics fun, easy and affordable for everyone, with the excellence of ‘Made in Italy’ formulas. 

Our philosophy
For us, make-up is the freedom to be how we are, because beauty is for all women and every day is a good day to smile.
Naj Oleari beauty products: a makeup bag, foundation, pencils, a lipstick, and a makeup brush.
Naj Oleari beauty products: lipsticks and lip glosses.
A girl holding a Naj Oleari mascara.
Naj Oleari beauty products: makeup pencils and their packaging.
A girl applying lip gloss.
Naj Oleari brushes alongside face powder, blush, and foundation.
Brands

Famous proprietary
and licenced brands

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History
Advertising campaign for Moschino, 1980s.

Leading the field
for forty years

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Contacts
A perfume filling machine as part of the process developed by EuroItalia to address sustainability-related issues.

We’ll take care
of you

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